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What Are Long Tail Keywords? A Beginners'' Guide - Word Counter Blog.
Ask friend and family what words they would use and you should come up with some good long tail phrases for your particular niche. In the URL. Now that you have your keyword phrase, you should incorporate them into the URL of your new post.
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Long-tail keywords: why they deserve your focus! Yoast.
With the emergence of the internet, possible target audiences became quite large, even if the product is only wanted by a very small percentage of the people. The wideness of the internet makes your niche product profitable and the ranking on long-tail keywords important. Looking for keyphrase suggestions? When youve set a focus keyword in Yoast SEO, you can click on 'Get' related keyphrases and our SEMrush integration will help you find high-performing keyphrases! A long-tail keyword strategy can really help you out when theres a lot of competition in your market. Or a lot of competition for the main keywords you want to rank for. That being said, most companies or blogs can benefit from this strategy as it helps you attract visitors with a very specific search intent. Here, Ill explain what long-tail keywords are and how an understanding of your mission and product can help you set up a long-tail keyword strategy. What are long-tail keywords? Long-tail keywords are more specific and less common than other keywords. They focus more on a niche. The term long-tail keyword comes from the book The Long Tail by Chris Anderson see aside.
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How to Use Long-Tail Keywords to Improve Your WordPress Site's' SEO.
Ultimately, finding strong long-tail keywords isnt any harder than doing the same with shorter keywords. Just remember to stick with phrases that are at least three words long. How to use long-tail keywords effectively. Once you have a long-tail keyword to target, you simply need to incorporate it into your content. The process isnt much different than using short-tail keywords, so if you have some SEO experience you should know what to do. All the same, here is the general process youll want to follow when using long-tail keywords.: Start by finding a keyword and writing content based on it, instead of the other way around.
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What Are Long Tail Keywords and How to Find Them.
Its important to place the keyword in a few strategic places such as.: SEO title: This may take up the whole SEO title as you are limited to 60 characters. But if youve got some space left you can add adjectives to make it even more clickable. For example: 10 Effective Ways to Promote Your Website for Free. SEO description: Ensure that people know exactly what your page is about by including your long tail keyword here too. URL: The essence of long tail keywords should appear in your URL. However, you should remove unnecessary prepositions. In the text: Your long tail keyword should appear in the first paragraph of your text, and variations thereof should appear at least two or three times in your content. Now that weve gone over that checklist, lets see what kind of content can be created with these long tail keywords that will add value to your website. Creating a free blog is the most natural way of subtly using long tail keywords to your advantage, and will become the home of the majority of those detailed terms and phrases.
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Top 12 Tools For Finding Long-Tail Keywords in 2022.
Some additional features of LongTailPro include, competitor keyword research, daily keyword tracking, a keyword-rich domain name finder, and a rank value that determines keyword profitability. This suite of unique features isn't' free, but, like many other long-tail keyword tools on this list, LongTailPro offers a free trial to test out functionality. SECockpit is often compared to LongTailPro because they offer similar features. To be more specific, both use Moz and Google Keyword Planner as main data sources and offer a keyword competitiveness rating and filtering option. What sets SECockpit apart is that it's' more geared toward SEO professionals versus users optimizing for paid ad campaigns. With its keyword suggestions, you can choose to include synonyms from Google Ads, Google Suggest, Amazon Suggest, YouTube Suggest, and Google Related Searches. It displays these results alongside competitor data for comparison, and you can add additional parameters to get more relevant suggestions. SECockpit offers agency-level subscription plans. Keywords Everywhere is a browser extension available for Chrome and Firefox, making it one of the most convenient long-tail keyword tools on this list. Keywords Everywhere adds widgets to Google SERPs that display related keywords and People" also search for" keywords.
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Long-Tail Keywords: What They Really Are How to Use Them.
Understanding keyword hierarchy. Googles Search algorithm stopped matching keywords long ago. Now, it analyzes topics and entities among many other factors. So an effective way to rank on the first page of Google is to build your content marketing strategy around topic clusters. Topic clusters are groups of related keywords organized into a hierarchy of blog posts, content clusters, and categories. Topic clusters are critical to digital marketing because they help you reach your target audience at each stage of the funnel. They also support your SEO strategy by amplifying your websites topical authority and boosting your right to rank. Heres how all the pieces fit together from the top down. Categories are very broad, high-level themes. Topic clusters are groups of topics within a category. Head terms are blog posts that address a specific subtopic within a cluster. Long-tail keywords are related keywords that support a head term. The graphic below illustrates how long-tail searches usually fit into the topic cluster framework. SEO benefits of long-tail keywords. Even though searchers rarely use specific long-tail keywords, they can still play a role in your SEO strategy. Individually, low volume keyword variations dont drive much traffic.
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How to Find Long-Tail Keywords to Grow Your Traffic Nightwatch Blog.
Of course, they won't' all be usable but this is a great way to find new long-tail keywords, and you can use the Get" search volume and forecasts" feature to learn more about the popularity of a keyword. Another great way of finding long-tail keywords is to use the popular Q&A platform, Quora. Quora is rich with the questions that your customers are asking, and questions themselves are long-tail keywords. Using your Google Keyword Planner to generate new keyword ideas, you may have noticed that most of the suggestions aren't' questions. Here are what my suggested keywords related to social media marketing look like.: Suggested keywords related to social" media marketing" in Google Keyword Planner. Not many questions among them, huh? However, whats important to understand is the user intent behind the keyword. There are four types of user intent.: Informational how to. Navigational searching for a specific website. Transactional the user is ready to buy. Commercial the user is researching before buying- for example, theyre looking to compare products. If you can understand user intent, you can find relevant long-tail keywords that target the right audience so that your search traffic and your conversions improve.
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Longtail Keywords: How-To, Strategies, Tips.
Longtail keywords are long, specific queries letting search engines know not just what words searchers want to know about but why they want to know them. For example, longtail keywords is a keyword; what are longtail keywords? is a longtail keyword. When you run your keyword research, its easy to be attracted to the short tail or head keywords. These are the keywords like SEO or keywords, and theyre likely to have a high search volume, attracting the attention of many marketers. Where theres search volume, theres lots of competition. Longtail keywords with slightly less volume tend to be a little easier to rank for. Why Should You Integrate Longtail Keywords in Your Blog Posts? What do you want from your content marketing? The first thing is probably traffic, and after that, you want conversions.
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Long-tail Keywords: What They Are and How to Get Search Traffic From Them.
It often returns some cool long-tail search queries that are phrased as questions.: See which keywords your competitors are ranking for. Another great source of long-tail keywords comes from your competitors. Ahrefs Site Explorer will help you see what long-tail keywords they are ranking for. Just take a website belonging to your competitor, plug it into Site Explorer and go to the Organic keywords report to see which long-tail keywords are bringing traffic to their website.: Repeat that with 5-10 of your competitors websites, and youll mine enough long-tail keyword ideas to keep you busy for months to come. Browse Reddit, Quora, and niche forums. Whenever people visit Google and fail to find a good answer to their question, they ask it at places like Quora and Reddit. For example, I was browsing the marketing topic on Quora and saw this post.: A quick check in Keywords Explorer revealed that marketing manipulation is actually a long-tail keyword with a low KD score.
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Long-Tail Keywords: How to Find and Use Them for SEO.
It is advised to link from pages ranking for long-tails to pages with broad, more popular keywords for example, from product to category. This will help to build up the PageRank and make certain pages more prominent. The same is true for the backlinks that you can control. Whenever you link to a page from an external resource be it a guest post or another website of yours, use a variation of the long-tail keyword for the backlink's' anchor text. External links have to be integrated into the content so that it would be difficult to remove them without rewriting the text. Long-tail keywords serve this purpose very well. These are the basics for your long-tail keyword strategy to successfully target convertible traffic. To see how it works, you can also watch our webinar on long-tail keyword research. If you implement the long-tail keywords strategy properly on your pages, your site is guaranteed to increase visibility and expand to a larger, more convertible audience. Over to you. You may also like. 9 Reasons Google Rankings Suddenly Dropped Find-and-Fix SEO Guide.
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Long Tail Keywords Grow Your SEO Traffic with Long Tail Keywords.
First page search engine results often contain relevant keywords to the main keyword searched even when those words werent typed into the search bar. Table of Contents. What Are Long-Tail Keywords? Identifying Long Tail Keywords. The Short and Long Tail Keyword Problem. Long-Tail Keywords Are Still Important. Long Tail Content Strategy. More Targeted Long Tail Traffic Higher Conversion Rate. Related Content Tie-Ins. Run Experimental Searches. See Whats Popular on Your Site. Check Out the Competition. Google Trends and Social Listening Software. Browse Boards and Forums. Talk to Your Followers. Finding Long Tail Niches. Real-World Examples for Ranking Long Tail Keywords. Measuring Long Tail Keyword Inaccuracy. How to Rank for Long Short Tail Keywords. Write the content that your users need. Focus your first iteration on long tail questions and answers. Always target short tail phrases with your URL strings.
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Long Tail Pro - New Year's' Offer.
Dont let the plethora of meaningless metrics from other tools turn your keyword analysis into paralysis - Long Tail Pro takes keyword competitiveness to a whole new level, giving you nothing but relevant keyword data. All you need to do is enter your domain URL in Long Tail Pro to calibrate the keyword competitiveness recommendation for your project.
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