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long tail seo definition
 
Short-Tail vs Long-Tail Keywords - LCN.com.
Wed love to know! 8 thoughts on Short-Tail vs Long-Tail Keywords. Maria Davies says.: January 9, 2015 at 9:04: am. From my experience long-tail keywords are much easier to rank for and bring much more targeted audience. Would strongly recommend this free tool to get long-tail keywords from Google Autocomplete in bulk http://keywordtool.io.: January 26, 2015 at 3:03: pm. keywordtool.io would be just great for longtail keywords which is believed to rank higher. Another tool to experiment on is http://sg.serpstat.com: - the questions only option might interest you. Shiva Teja says.: July 27, 2015 at 5:08: pm. Hello Barry, its kinda obvious that by using long tail keywords, we get more CTR, less bounce rate etc. But its quiet difficult to create relevant ads for each individual long tail keyword, as their number is huge. I had compiled more points regarding long tail keywords with respect to 8 ROI metrics in my latest blog. let me know what you think. Pingback: Niche Marketing: Discover Your Perfect Business Niche - LCN.com.
long tail seo definition
Long-tail keywords: why they deserve your focus! Yoast.
If you optimize your blog post for different long-tail variants, you should link from these blog posts to your more 'head' category pages and from these category pages to your most awesome pages: your cornerstone content. Remember: always link from the tail to your head! That way, you show Google what your site structure looks like and which of your pages is most important. Make sure your most amazing pages rank high in Google! Read more about how to do this in our post on internal linking for SEO. Why focus on long-tail keywords? Its much easier to rank for long-tail keywords than for more common keywords because fewer websites compete for high rankings in the result pages of Google. The longer and more specific your search terms are, the easier it is to rank for the term. Because of the vastness of the internet, it is easier to find your audience for your particular niche. Focusing on a group of long-tail keywords can result in a great deal of traffic altogether.
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What are Long Tail Keywords?
Heres how the long tail relates to search engines. Below the, number of words per search is graphed on the x-axis and the volume of searches is graphed on the y-axis. Conductingkeyword research to find long tail keywords around a specific niche can be a fruitful marketing tactic, specifically in advertising and SEO. Long tail keywords are more specific, so searchers are more likely to know what they are looking for and therefore more likely to buy something. In online advertising, longer search phrases are also less competitive. In other words, more advertisers are bidding to place ads on the most popular search engine result pages. This is also true when it comes to organic SEO efforts, with less competition for these queries, it can be easier to get rankings than for shorter, more popular searches. Pinning advertising to long tail keywords can be a better return on investment. You can seebetter results from bidding on many long tail keywords rather than wasting your budget on one or two highly competitive phrases. Long Tail KeywordResources. How to Discover Keyword Opportunities. Keyword Research Guide. Google AdWords Keyword Planner. Long Tail Keyword Experts. longer, specific keywords. longtail search phrases.
Long Tail Keyword Example Guide BrightEdge.
What Are Long Tail Keywords? A long tail keyword is a phrase that is generally made from three to five words. Since these keywords are more specific than generic terms, they allow you to target niche demographics. These keywords are also less competitive than generic keywords because they are designed to better reflect how people make queries. With long tail keywords, you are able to attract more high-quality traffic to your website which is more likely to lead to conversions. During the customer journey, long tail keywords become more important as their journey evolves. Typically, users begin with a simple search and as the search engines guide them to solving their pain point, their searches become more detailed. This is where long tail keywords will become important to separate your brand from your competition. Are long tail keywords important for SEO? Over 70 of search queries are made using long tail keywords.
What are Long Tail Keywords? And How to Find Them.
For example, the keyword how to get more YouTube subscribers only gets around 3k monthly searches. Even if my post got 100 of the clicks from people searching for that term which is impossible, that post would only increase my traffic by 3k visitors per month MAX. And in reality, I probably only get 500-700 clicks per month from that keyword. So to make this approach worthwhile, Id need to bang out dozens or even hundreds of articles optimized around long tail terms. Option 2: Sprinkle Long Tail Keywords Into Your Content. Your other option is to optimize your page around a short tail or Medium tail keyword. Then, incorporate long tail keywords into your content. For example, I recently published this list of my favorite free SEO tools. Obviously, I used on-page SEO to optimize my page around my main keyword: free SEO tools. But I also sprinkled in long tail keyword phrases into my content.
What Are Long-Tail Keywords, Why They Matter and How to Use Them.
Long-tail keywords have several characteristics. They typically consist of 3-5 words, have a low search volume, low level of competition, and a high conversion rate. The search query plumber Houston is the opposite of that. Something that would be a long-tail keyword for plumbing in Houston is cheap plumbers houston sunset boulevard. But local SEO isnt that simple in the US because of the high level of online competition and the general scale. Some neighborhoods will have a lot of searches while others may not get as much. Itd be great if youd specify your question, Will. Diana Mexes says.: May 6, 2020 at 9:01: am. question: do i have to use the same long tail keywords throughout my posts? if yes, is there a keyword density i have to maintain? Andrew Zarudnyi says.: May 6, 2020 at 9:20: am. Glad you asked this, Diana! You dont have to worry about keyword density or anything like that. Just focus on writing really good content for human readers and search engines will appreciate this.
Long-Tail Keywords: What They Really Are How to Use Them.
Take a short-tail keyword like content strategy, for example. If someone searches that query, they might just want a simple definition. Or perhaps they want a more in-depth overview of the concept. Or maybe they want to learn how to develop a content strategy. They may even need a template. The truth is, if you want to rank for a competitive term like that, then you need to create very comprehensive content. Furthermore, adding more specific keywords into your copy gives search engines more context than if you repeat the same broad term throughout the page. Here are some examples of long-tail keywords related to content strategy that have fewer than 10 monthly searches.: content plan vs content strategy. how to plan your content strategy. the importance of content strategy. building your content strategy. do i need a content strategy. Strategically adding these terms to your page will help you rank better for the long-tail variations as well as the broader head term. They satisfy more diverse search queries. One of the advantages of long-tail keywords is they match how consumers search across other mediums. Most folks use Google when they want answers.
Long-Tail Keywords: What They Are How to Find Them.
What Are Long-Tail Keywords? Long-tail keywords are highly specific search queries that tend to have relatively low search volumes. Although users search for them less often, long-tail keywords make up a large percentage of overall searches when added together. The phrase long tail was originally used to describe the phenomenon that niche products on sites like Amazon tended to account for more total sales than the top bestsellers. As it turns out, the same thing occurs with keywords that people type into search engines. In fact, the term long tail refers to the tail at the end of a curve. As you can see in the chart above, each individual long-tail keyword has a relatively low search volume especially when compared to head terms. But in aggregate, they actually make up the vast majority of all searches performed on Google. Long-Tail Keyword Examples. Lets quickly take a look at examples of words that dont qualify as long-tail keywords. Here are examples of very broad head terms that arent long-tail keywords.: See how these terms are short and not very specific?
Long-Tail Keywords: How to Find and Use Them for SEO.
Short-tail keywords are shorter search phrases under three words with broader search intent. Because these keywords are more generic, they tend to have higher search volumes and lower conversion rates. Of course, the length of the search phrase is just a rule of thumb. In reality, long-tail keywords are named this way not because they are long, but because they come from the long tail of the search volume curve.: The short tail consists of a small number of keywords with a high search volume. The long tail consists of a large number of keywords with a low search volume. And although long-tail keywords tend to be longer, and short-tail keywords tend to be shorter, the true distinction is search volume and not keyword length. How common are long-tail keywords? We've' analyzed 24 million keywords from our database to learn more about the role of long-tail keywords in search. The first thing weve looked at was keyword diversity. Turns out, one- and two-word queries comprise only a quarter of our database, while the majority of our database consists of three-, four-, and five-word queries.:
The Definition of a Long-Tail Keyword In Under 100 Words.
The 11 Best Keyword Research Tools to Find the Right Keywords for SEO. Feb 13, 2020. Finding the Best Search Terms for Your Business: 10 Tools and Tips. Sep 27, 2017. 6 Ways That Nonprofits Can Improve Their Keyword Research. Feb 01, 2017. How to Figure Out What Keywords Your Potential Customers are Using. Dec 01, 2015. The Definition of a Long-Tail Keyword In Under 100 Words.
Long Tail Keywords Grow Your SEO Traffic with Long Tail Keywords.
Long Tail Content Strategy. More Targeted Long Tail Traffic Higher Conversion Rate. Related Content Tie-Ins. Run Experimental Searches. See Whats Popular on Your Site. Check Out the Competition. Google Trends and Social Listening Software. Browse Boards and Forums. Talk to Your Followers. Finding Long Tail Niches. Real-World Examples for Ranking Long Tail Keywords. Measuring Long Tail Keyword Inaccuracy. How to Rank for Long Short Tail Keywords. Write the content that your users need. Focus your first iteration on long tail questions and answers. Always target short tail phrases with your URL strings. What Are Long-Tail Keywords? There are different definitions for what constitutes a long-tail keyword, but the simplest is this: long-tail keywords are keyword phrases more than a few words long. Compared to head keywords that are usually short and direct, long tail keywords are more niche and specific. Theres no strict definition for the minimum or maximum length, nor is there a definition for how they appear in context.
What Are Long Tail Keywords and How to Find Them.
As you can see, the amount of one-word keyword phrases are very few and highly competitive due to their high search volume. When looking at the right side of the graph the orange line that looks a like a dinosaurs tail, those represent the more descriptive phrases. It is known that long tail keywords account for 70 of all web searches. This means that you can identify a much larger number of keywords that are much less competitive. So even though the chances of your pages to be seen are lower due to the lower amount of monthly searches, the probability of a visitor converting is very high due to the specific nature of the query. For example, someone entering a one-word phrase like 'pizza, will probably get an array of results to choose from, ranging from the definition and history of pizza to big brands like Pizza Hut.

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