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Long-Tail Keywords: What They Are How to Find Them.
And it will quickly find some long-tail versions of that keyword.: Googles Related Searches. Google provides a list of eight keywords at the bottom of the first page of the search results.: These are usually long-tail keywords closely related to the term you just searched for. For example, here are some of the long-tail keywords that Google provides for content marketing.: Use Your Unique Selling Proposition USP. An untapped strategy for finding long-tail keywords is identifying what makes your business unique. That way, you can get your site in front of people using long-tail keywords that describe the unique thing you offer. For example, lets say that you sell human-grade, organic dog food. Keywords like human-grade organic dog food and human-grade dog food would be perfect for you. Like most long-tail keywords, these keywords arent going to bring in a ton of traffic. But theyre highly related to what you sell. Which means that traffic will likely convert. To put this strategy into practice, ask yourself these questions.: What makes your product or service unique? What kind of people need what you are offering? Why should they choose you over your competitors? Semrush Topic Research Tool.
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How to use Informational Long Tail Keywords to Drive Web Traffic.
If you consistently create in-depth content around long tail keywords that users prefer using, youll win an increase in search traffic, attract paying patrons and grow your business. But you are going to have to answer their questions. Then use your leading informational keyword content when optimizing your Google Business Listing. Optimizing keyword phrases to improve SEO traffic typically starts with searching Google for ideas and search volume. In order to win your share of site visitors and to compete online, you are smart to be researching and updating your content regularly. No one wins in the digital market space if relying on old SEO data. When you use a keyword strategy, dont be perturbed by Googles algorithm changes. Focus on what really matters and youre golden. Customers who type descriptive key phrases long-tail are generally more qualified than those who type head keywords or short tail phrases. As a result, the conversion rates are higher for long-tail keywords, as compared to head keywords. - Neil Patel.
Long-Tail Keywords: How to Find and Use Them for SEO.
Data from: free backlink checker. Long-tail keywords are the underdog of SEO. No one wants to use them because of low search volumes, but they do pack a powerful punch. With the right approach, long-tail keywords can help you bypass strong competition, win featured snippets, and deliver not just traffic, but actual paying customers. Here is how. What are long-tail keywords? How common are long-tail keywords? Why use long-tail keywords? How to find long-tail keywords? How to optimize your pages for long-tail keywords? What are long-tail keywords? Long-tail keywords are longer search phrases typically, three or more words with highly specific search intent. Because these keywords are more unique, they have lower search volumes. Because these keywords are more targeted, they have higher conversion rates. Short-tail keywords are shorter search phrases under three words with broader search intent. Because these keywords are more generic, they tend to have higher search volumes and lower conversion rates. Of course, the length of the search phrase is just a rule of thumb. In reality, long-tail keywords are named this way not because they are long, but because they come from the long tail of the search volume curve.:
Short-Tail vs Long-Tail Keywords - LCN.com.
For example, typing 'SEO' into Google will yield many millions of results, and the term has hundreds of thousands of monthly global searches. Needless to say, getting your website listed in the first search engine results page SERP for that term will be almost impossible. By comparison, targeting a long-tail keyword that is more specific to your particular business will be far less competitive, and the traffic generated is more likely to lead to conversions. For example, targeting 'Beginners' guide to on-page SEO is far more specific. Not only is it easier to rank highly with long-tail keywords, but users who visit your website via long-tail terms are also more likely to buy!
Long Tail Keywords - The Easiest Way to Grow Your Traffic - The Raven Blog.
What Are Long-Tail Keywords? Why Are Long-Tail Keywords Important? The Issue with Short Tail Keywords. Long Tail Keywords Attract Highly Targeted Traffic. Creating Great Content from Long Tail Keywords. How Do I Find the Best Long-Tail Keywords for My Website?
Long-tail keywords: why they deserve your focus! Yoast.
Digital marketing user journey. B2B digital marketing services. Wedding flower arrangements. Matching wedding and bridesmaid dresses. Wedding stationery supplies. Link from the tail to the head! If you optimize your blog post for different long-tail variants, you should link from these blog posts to your more 'head' category pages and from these category pages to your most awesome pages: your cornerstone content. Remember: always link from the tail to your head! That way, you show Google what your site structure looks like and which of your pages is most important. Make sure your most amazing pages rank high in Google! Read more about how to do this in our post on internal linking for SEO. Why focus on long-tail keywords? Its much easier to rank for long-tail keywords than for more common keywords because fewer websites compete for high rankings in the result pages of Google. The longer and more specific your search terms are, the easier it is to rank for the term. Because of the vastness of the internet, it is easier to find your audience for your particular niche. Focusing on a group of long-tail keywords can result in a great deal of traffic altogether.
What is Long-Tail Traffic?
With 15 percent of keyword searches being entirely unique, the use of long tail keywords to drive long tail traffic to your site is not just cost-effective but a great way to get the most traffic possible to arrive at your content. The name long-tail came about because of the shape of the distribution graph showing the number of keyword searches.
Long-tail traffic - Wikipedia.
Self-similar traffic exhibits the persistence of clustering which has a negative impact on network performance. With Poisson traffic found in conventional telephony networks, clustering occurs in the short term but smooths out over the long term. With long-tail traffic, the bursty behaviour may itself be bursty, which exacerbates the clustering phenomena, and degrades network performance.
The Easy Guide to Long-Tail Keyword Opportunity Zazzle Media.
This offers us both opportunities to rank and to capture traffic. Check out our in-depth guide on how to highlight search opportunity to perfect your content marketing strategy. We also have an important tool you can use to calculate your keyword difficulty, and opportunities you can claim from that - read the full post over on Search Engine Watch and download to get started. Which keyword is best for search intent? Once youve established where your opportunity is, you need to map your keywords out across the buyers journey to understand how your website can satisfy user intent. According to Google, there are four micro-moments in the consumer journey. Theyre known as.: Short tail keywords are used in the early stages of the user decision-making process - broad, non-specific queries used to study the search landscape. During this phase, your on-page SEO and copywriting plays a huge part in capturing the users attention to prevent them from pogo-sticking back to the search page. This is where short tail keywords can suffer, and where long-tail queries perform best.
How to Find Long-Tail Keywords to Grow Your Traffic Nightwatch Blog.
Were going to discuss the pros and cons of both short and long tail keywords so you have a better understanding of what they can do for you in terms of being successful. In this post, well cover.: Long tail vs. Short tail keywords: Whats the Difference? What are short-tail keywords? What are long-tail keywords? How to find long-tail keywords? How to use long-tail keywords to expand your search traffic. Shift your focus to keyword themes. Make your keywords fit naturally into your content. Always keep your audience in mind. Long tail vs. Short tail keywords: Whats the Difference? Before we jump into the differences between short and long tail keywords, lets take a second to get on the same page about what a keyword is and what it does. Keywords are a phrase that people use to find a website or company that matches their needs. Any time you type something into Google or your preferred search engine, youre using a keyword. Even when you dont realize it. SEO, Digital Marketing, Keyword Research, and SEO Tools. Each of these is considered head keywords.
What are Long Tail Keywords? And How to Find Them.
For example, the keyword how to get more YouTube subscribers only gets around 3k monthly searches. Even if my post got 100 of the clicks from people searching for that term which is impossible, that post would only increase my traffic by 3k visitors per month MAX. And in reality, I probably only get 500-700 clicks per month from that keyword. So to make this approach worthwhile, Id need to bang out dozens or even hundreds of articles optimized around long tail terms. Option 2: Sprinkle Long Tail Keywords Into Your Content. Your other option is to optimize your page around a short tail or Medium tail keyword. Then, incorporate long tail keywords into your content. For example, I recently published this list of my favorite free SEO tools. Obviously, I used on-page SEO to optimize my page around my main keyword: free SEO tools. But I also sprinkled in long tail keyword phrases into my content.
How To Drive Content Marketing Using Long-Tail Keywords Glaze Digital.
Keyword research is the cornerstone of an SEO marketing campaign. No doubt, your business will have optimised its main webpages towards the most searched-for terms in your niche. These 'head' terms are great for landing pages but there will be millions of other keywords, ready and waiting to drive traffic to your website. These keywords tend to be variations of main keywords, or extended and specific 'long-tail' versions. Whilst long-tail keywords arent as commonly searched for, collectively they make up as much as 70 of all searches. Thats a huge amount. So, whilst head term keyword research is great and all, its the tip of the iceberg. Meanwhile, Google are boosting the prominence of ads for commercial keywords, and search is becoming continually more competitive. Therefore, having a long-tail keyword strategy is one of the hottest tips for modern SEO. Try as you might to rank for cheap laptops, the ads are taking all the clicks! Why long-tail keywords are super-awesome. Long tail keywords have many special qualities.

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